POOLS CHANGE, HERITAGE ENDURES

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New PDD Brand Identity

Piscine de Demain continues its journey on the path of innovation and progress, ensuring the Public Pool sector is equipped with effective measurement and countermeasure tools. In today's society, these paradigm shifts begin with a change in the company's own brand image. What will be PDD's new mission for the years to come? What is our vision and the promise we wish to make to our clients and partners? Finally, what are our values and the spirit driving this project?

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POOLS CHANGE, HERITAGE ENDURES

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Until now, we, as public pool stakeholders, built aquatic infrastructures. Tomorrow, we hope to become the new architects of a shared aquatic heritage that must be protected and passed on. This slight shift in perspective makes all the difference in how we want our work to be perceived. By enabling communities and businesses to define a true Identity Value for their Aquatic Facilities, we are working to transform these aquatic spaces into a shared cultural heritage for all. To achieve this, collective work is our leitmotif. Bringing together ideas and catalyzing viewpoints to shape the pools of tomorrow by placing innovation at the heart of our concerns is now our mission.

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UNITING EXPERTISE TO UNLOCK EXCELLENCE

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Within the PDD ecosystem we have created for you, our PDD home, we aim to contribute to the emergence of exemplary and heritage-focused aquatic infrastructures. The PDD home represents a permanently open space. It is deeply committed to values of community, accessibility, and knowledge sharing. Later, we would like it to become a landmark, an essential reference point for anyone seeking information on this specific sector.

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In line with this, our new logo represents a window, an opening, a passage. If you find yourself inside our PDD home, we hope you will feel at home. You will then be able to use our tools and advance the projects you are working on.

You will also have the opportunity to welcome new entrants with us and involve them in collaborative workshops. And if you haven't yet entered our home, don't hesitate to step through the door; you are welcome to work with us and participate in this quest to define the pool of tomorrow.

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